{"id":60108,"date":"2017-05-01T14:13:11","date_gmt":"2017-05-01T14:13:11","guid":{"rendered":"http:\/\/www.afrikmag.com\/?p=60108"},"modified":"2017-05-01T14:13:11","modified_gmt":"2017-05-01T14:13:11","slug":"entreprise-composee-a-90-de-femmes-ne-connait-crise","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/entreprise-composee-a-90-de-femmes-ne-connait-crise\/","title":{"rendered":"A 36 ans, elle est \u00e0 la t\u00eate d&rsquo;une entreprise compos\u00e9e \u00e0 90% de femmes, et ne ne connait pas la crise"},"content":{"rendered":"<p>Elle est appel\u00e9e la Margaret Thatcher camerounaise. Val\u00e9rie Neim, 36 ans est la directrice g\u00e9n\u00e9rale de CCPC, une entreprise de microfinances au Cameroun. Voici le parcours tr\u00e8s inspirant de cette jeune femme qui aspire au plein d\u00e9veloppement du continent africain.<\/p>\n<p>&nbsp;<\/p>\n<h2>Son parcours<\/h2>\n<p>Val\u00e9rie Neim, a obtenu une licence en gestion et business management \u00e0 la South Bank University de Londres en Angleterre. Ensuite, elle a travaill\u00e9 \u00e0 la ABSA bank (Santander). Apr\u00e8s deux ans, elle a obtenu son master en management information system avant de travailler pour le concepteur Siemens. La jeune femme part ensuite \u00e0 Oxford d\u2019o\u00f9 elle ressort avec un MBA en entrepreneuriat. Elle recevra m\u00eame le prix de l\u2019entrepreneuriat de sa promotion (2007).<\/p>\n<p>En 2008, une fois de retour au Cameroun, elle rencontre Jean-Luc Konan, banquier ivoirien.<\/p>\n<p>Nouvellement directeur g\u00e9n\u00e9ral de la banque UBA Afrique, ce dernier lui lance le d\u00e9fi de la gestion des grands comptes des d\u00e9cideurs, pr\u00e9sidents, ministres, ambassadeurs. D\u00e9fi qu\u2019elle accepte et s\u2019envole ainsi pour Lagos, au Nigeria, puis au Gabon en 2009.<\/p>\n<p>&nbsp;<\/p>\n<h2>Reproches sur sa jeunesse et sa f\u00e9minit\u00e9<\/h2>\n<p>Tout le monde n\u2019est pas emball\u00e9 par la pr\u00e9sence de Val\u00e9rie. En effet, on lui reproche sa jeunesse, et le fait d\u2019\u00eatre une femme. Ainsi, elle d\u00e9cide de faire la diff\u00e9rence. Durant ses trois ann\u00e9es pass\u00e9es dans la fili\u00e8re gabonaise compos\u00e9e \u00e0 100% d\u2019hommes, elle s\u2019attelle \u00e0 recruter des femmes.<\/p>\n<p>Quand elle d\u00e9cide de reprendre CCPC, entreprise familiale sp\u00e9cialis\u00e9e dans le micro-financement et l\u2019accompagnement des TPEA et PME, en septembre 2011, Val\u00e9rie mise sur un salariat f\u00e9minin : une r\u00e9volution au Cameroun, qui participera \u00e0 la croissance de l\u2019entreprise.<\/p>\n<p><img  title=\"\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-60117 aligncenter\" src=\"http:\/\/www.afrikmag.com\/wp-content\/uploads\/2017\/05\/img_6172.jpg\"  alt=\"A 36 ans, elle est \u00e0 la t\u00eate d&#039;une entreprise compos\u00e9e \u00e0 90% de femmes, et ne ne connait pas la crise\"  width=\"600\" height=\"300\" srcset=\"https:\/\/www.afrikmag.com\/wp-content\/uploads\/2017\/05\/img_6172.jpg 600w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2017\/05\/img_6172-300x150.jpg 300w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2017\/05\/img_6172-164x82.jpg 164w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2>Des r\u00e9sultats spectaculaires<\/h2>\n<p>\u00ab On a augment\u00e9 le capital en passant de 100 millions de Francs CFA \u00e0 1 milliard \u00bb rapporte-t-elle.<\/p>\n<p>Elle a rencontr\u00e9 un Canadien qui l\u2019a aid\u00e9e \u00e0 repenser et \u00e0 travailler toute la strat\u00e9gie de d\u00e9ploiement de CCPC. Il a fallu tout changer. Ainsi, en 5 ans, l\u2019entreprise est pass\u00e9e de 30 \u00e0 150 personnes permanentes et 50 temporaires et de 6 \u00e0 11 agences. Et surtout, \u00a0\u00bbj\u2019ai invers\u00e9 la tendance en cr\u00e9ant une \u00e9quipe compos\u00e9e \u00e0 90% de femmes.\u00a0\u00bb<\/p>\n<p>&nbsp;<\/p>\n<h2>Son challenge<\/h2>\n<p>A ce propos, Val\u00e9rie avance fi\u00e8rement\u00a0: \u00ab Mon challenge est de redonner \u00e0 la jeune femme africaine la place qu\u2019elle m\u00e9rite dans l\u2019entreprise pour qu\u2019elle puisse croire en elle. Je veux enrayer les clich\u00e9s autour de \u00ab la promotion canap\u00e9 et valoriser les comp\u00e9tences\u00bb. Pour cela, elle n\u2019embauche pr\u00e9sentement que les femmes \u00e2g\u00e9es entre 22 et 28 ans.<\/p>\n<p>Aussi, veut-elle accompagner les femmes dans la cr\u00e9ation de business rentabe.<\/p>\n<p>&nbsp;<\/p>\n<h2>Les cl\u00e9s de sa r\u00e9ussite<\/h2>\n<p>En termes de management, selon Val\u00e9rie, la m\u00e9thode qu\u2019elle a adopt\u00e9, c\u2019est la rigueur. Pour elle, l\u2019Afrique a les ressources humaines et naturelles qu\u2019il faut mais il lui manque de la discipline. Puis, il y a ce fait l\u00e0 de toujours vouloir aller au-del\u00e0 des acquis. Aussi fait-elle de son leitmotiv cette citation de Michelle Obama\u00a0: \u00a0\u00ab Le succ\u00e8s ne se mesure pas \u00e0 la quantit\u00e9 d\u2019argent que vous gagnez mais \u00e0 l\u2019impact que vous avez sur la vie des gens \u00bb. Qu\u2019on le veuille ou non, on fait partie d\u2019une soci\u00e9t\u00e9 et ce n\u2019est qu\u2019en ayant de l\u2019impact sur elle qu\u2019on cr\u00e9e du sens.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elle est appel\u00e9e la Margaret Thatcher camerounaise. Val\u00e9rie Neim, 36 ans est la directrice g\u00e9n\u00e9rale de CCPC, une entreprise de microfinances au Cameroun. Voici le parcours tr\u00e8s inspirant de cette jeune femme qui aspire au plein d\u00e9veloppement du continent africain. &nbsp; Son parcours Val\u00e9rie Neim, a obtenu une licence en gestion et business management \u00e0 &hellip;<\/p>\n","protected":false},"author":56,"featured_media":60115,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[3421],"tags":[6750,16089,16959,1482,8757],"class_list":["post-60108","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-inspiration","tag-developpement","tag-emancipation","tag-entrepreuneuriat","tag-femmes","tag-inspiration","post_format-post-format-image"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A 36 ans, elle est \u00e0 la t\u00eate d&#039;une entreprise compos\u00e9e \u00e0 90% de femmes, elle ne connait pas la crise - AfrikMagg<\/title>\n<meta name=\"description\" content=\"Appel\u00e9e la Margaret Thatcher camerounaise. 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