{"id":372419,"date":"2025-04-16T17:42:41","date_gmt":"2025-04-16T17:42:41","guid":{"rendered":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/?p=372419"},"modified":"2025-04-16T17:59:54","modified_gmt":"2025-04-16T17:59:54","slug":"betclic-annonce-le-lancement-de-traditionnelle-campagne-safergaming","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/betclic-annonce-le-lancement-de-traditionnelle-campagne-safergaming\/","title":{"rendered":"Betclic C\u00f4te d\u2019Ivoire annonce le lancement de sa traditionnelle campagne #SaferGaming et d\u00e9voile ses ambassadeurs du jeu responsable"},"content":{"rendered":"

Betclic<\/span> C\u00f4te d\u2019Ivoire donne le coup d\u2019envoi de #SaferGaming<\/span><\/strong>, sa campagne annuelle de sensibilisation autour d\u2019une pratique responsable et ma\u00eetris\u00e9e des jeux et paris en ligne. Port\u00e9e par une strat\u00e9gie RSE ambitieuse, cette initiative vise \u00e0 <\/span>encourager les joueurs \u00e0 pr\u00e9server le caract\u00e8re ludique et r\u00e9cr\u00e9atif du pari sportif<\/span><\/strong>, en les informant sur les <\/span>outils et dispositifs mis \u00e0 leur disposition pour que le jeu reste un plaisir.<\/span><\/strong><\/p>\n

Promouvoir un jeu sain, encadr\u00e9 et accessible \u00e0 tous<\/span><\/strong><\/h4>\n

Acteur majeur du secteur des paris en ligne en C\u00f4te d\u2019Ivoire, <\/span>Betclic<\/span> r\u00e9affirme \u00e0 travers cette campagne son r\u00f4le actif dans la pr\u00e9vention des comportements \u00e0 risque<\/span> pour les personnes vuln\u00e9rables<\/span>.<\/span> #<\/span>SaferGaming<\/span> repose sur une conviction forte : <\/span>le pari doit rester un moment de plaisir, et chaque utilisateur doit pouvoir b\u00e9n\u00e9ficier d\u2019outils pour garder le contr\u00f4le sur sa pratique.<\/span><\/p>\n

\u00ab Notre engagement <\/span>vise \u00e0 faire en sorte que le pari sportif reste un <\/span>divertissement. Il s\u2019agit <\/span>de sensibiliser <\/span>nos <\/span>utilisateurs<\/span>, <\/span>et <\/span>de leur <\/span>proposer <\/span>un cadre s\u00e9curis\u00e9<\/span> permettant <\/span>une pratique du jeu \u00e0 la fois libre et ma\u00eetris\u00e9e \u00bb<\/span>, explique <\/span>Kadi <\/span>Kotondi<\/span>, Country Manager de <\/span>Betclic <\/span><\/strong>C\u00f4te d\u2019Ivoire<\/strong>.<\/span><\/p>\n

Des ambassadeurs inspirants au service d\u2019une mission soci\u00e9tale<\/span><\/strong><\/h4>\n

Pour porter cette campagne, <\/span>Betclic<\/span> C\u00f4te d\u2019Ivoire <\/span>mobilise <\/span>ses nouveaux ambassadeurs, un panel <\/span>de <\/span>personnalit\u00e9s embl\u00e9matiques de la culture et des m\u00e9dias ivoiriens<\/span>\u00a0:<\/span><\/p>\n

    \n
  • Kerozen<\/span><\/strong>, artiste<\/span>-chanteur<\/span> engag\u00e9<\/span> et porte-voix d\u2019une jeunesse battante\u00a0;<\/span><\/li>\n
  • Roseline <\/span>Layo<\/span><\/strong>, voix f\u00e9minine incontournable de la sc\u00e8ne musicale actuelle ;<\/span><\/li>\n
  • Kadhy Tour\u00e9<\/span><\/strong>, figure montante du cin\u00e9ma africain, actrice et productrice ;<\/span><\/li>\n
  • Willy Dumbo<\/span><\/strong>, humoriste et animateur, ambassadeur historique de la marque<\/span>\u00a0;<\/span><\/li>\n
  • Elow\u2019n<\/span><\/strong>, <\/span>artiste<\/span> chanteur et <\/span>figure <\/span>embl\u00e9matique<\/span> d<\/span>u Rap ivoirien<\/span>\u00a0;<\/span><\/li>\n
  • Doupi<\/span> Papillon<\/span><\/strong>, figure montante de la nouvelle vague de hip-hop ivoirien<\/span>.<\/span><\/li>\n<\/ul>\n
    <\/div>\n

    En tant qu\u2019<\/span>ambassadeurs du jeu responsable<\/span><\/strong>, leur r\u00f4le <\/span>sera<\/span> de promouvoir<\/span> aupr\u00e8s des utilisateurs<\/span> des pratiques de jeu <\/span>ma\u00eetris\u00e9es<\/span>. Chacun, \u00e0 travers son univers et son influence, contribuera <\/span>ainsi <\/span>\u00e0 porter le message de <\/span>#<\/span>SaferGaming<\/span> aupr\u00e8s de diff\u00e9rentes communaut\u00e9s<\/span>.<\/span><\/p>\n

    Un clip in\u00e9dit aux sonorit\u00e9s <\/span>urbaines<\/span> pour marquer les esprits<\/span><\/strong><\/h4>\n

    Pour le <\/span>plus <\/span>grand plaisir d<\/span>u public<\/span>, <\/span>#<\/span>SaferGaming<\/span> se d\u00e9voile \u00e9galement \u00e0 travers un clip musical exclusif aux airs de zouglou, r\u00e9unissant pour la premi\u00e8re fois les quatre ambassadeurs embl\u00e9matiques, dans un format profond\u00e9ment ivoirien.<\/span><\/p>\n

    Un<\/span> contenu exclusif <\/span>\u00e0 d\u00e9couvrir d\u00e8s maintenant sur les r\u00e9seaux sociaux officiels de <\/span>Betclic<\/span>C\u00f4te d\u2019Ivoire.<\/span><\/p>\n

    \u00ab<\/span> Nous sommes ravis de b\u00e9n\u00e9ficier de l\u2019appui de personnalit\u00e9s proches de leurs communaut\u00e9s, qui <\/span>incarnent les valeurs que nous <\/span>pr\u00f4nons<\/span> : responsabilit\u00e9, proximit\u00e9 et authenticit\u00e9. <\/span>Elles constituent les ambassadeurs<\/span> id\u00e9aux pour faire passer un message essentiel, dans un<\/span> langage <\/span>que le public comprend et <\/span>appr\u00e9cie<\/span>\u00bb<\/span>, affirme <\/span>Kadi <\/span>Kotondi<\/span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    Betclic C\u00f4te d\u2019Ivoire donne le coup d\u2019envoi de #SaferGaming, sa campagne annuelle de sensibilisation autour d\u2019une pratique responsable et ma\u00eetris\u00e9e des jeux et paris en ligne. Port\u00e9e par une strat\u00e9gie RSE ambitieuse, cette initiative vise \u00e0 encourager les joueurs \u00e0 pr\u00e9server le caract\u00e8re ludique et r\u00e9cr\u00e9atif du pari sportif, en les informant sur les outils …<\/p>\n","protected":false},"author":46,"featured_media":372420,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[177317,8762,1233,193874],"tags":[199086,201676],"class_list":["post-372419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communiques","category-civ","category-culture","category-entertainment","tag-betclic","tag-safergaming"],"yoast_head":"\nBetclic C\u00f4te d\u2019Ivoire annonce le lancement de sa traditionnelle campagne #SaferGaming et d\u00e9voile ses ambassadeurs du jeu responsable - AfrikMag<\/title>\n<meta name=\"description\" content=\"Betclic C\u00f4te d\u2019Ivoire donne le coup d\u2019envoi de #SaferGaming, sa 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