{"id":305202,"date":"2021-12-01T14:31:37","date_gmt":"2021-12-01T14:31:37","guid":{"rendered":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/?p=305202"},"modified":"2021-12-01T16:16:00","modified_gmt":"2021-12-01T16:16:00","slug":"cinema-diffusion-de-mtv-shuga-babi-dans-la-vraie-vie-ce-1er-decembre","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/cinema-diffusion-de-mtv-shuga-babi-dans-la-vraie-vie-ce-1er-decembre\/","title":{"rendered":"Cin\u00e9ma \/ Diffusion de \u00ab\u00a0MTV SHUGA BABI DANS LA VRAIE VIE\u00a0\u00bb ce 1er d\u00e9cembre"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A l\u2019occasion de La Journ\u00e9e mondiale de lutte contre le Sida, la Fondation MTV Staying Alive (MTV SAF) pr\u00e9sente \u00ab MTV Shuga Babi dans la vraie vie \u00bb. Carole Ciss\u00e9 (Emlys), Prestige KU\u00c9 (Gr\u00e2ce) R\u00e9my Adan (Mat\u00e9o) et Abraham Jackson (Ange Alex), sont all\u00e9s \u00e0 la rencontre de jeunes comme qui, comme leurs personnages, vivent des situations particuli\u00e8res dans la vraie vie. Les artistes Serge Beynaud et Suspect 95 y partagent aussi les raisons pour lesquelles ils ont pris part \u00e0 cette saison<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cet ultime \u00e9pisode, les th\u00e8mes comme : \u00ab Vivre avec le VIH \u00bb, \u00ab Conna\u00eetre son statut \u00bb, \u00ab Les rapports homme\/femme, le probl\u00e8me de la violence \u00bb, \u00ab Se construire et avancer apr\u00e8s avoir subi des violences \u00bb sont trait\u00e9s. visages d\u00e9couverts et \u00e0 c\u0153urs ouverts, des personnes qui appr\u00e9hendent ces probl\u00e9matiques au quotidien ont accept\u00e9 de partager leurs t\u00e9moignages poignants. \u00ab <em>Ce qui m&rsquo;a le plus touch\u00e9e, c&rsquo;est que les personnes vers qui je suis all\u00e9e pour discuter nous ont invit\u00e9s \u00e0 une prise de conscience sur les diff\u00e9rentes th\u00e9matiques partag\u00e9es. Je pense que ce documentaire sera b\u00e9n\u00e9fique pour beaucoup. <\/em>\u00bb Carole Ciss\u00e9 (Emlys), actrice dans MTV Shuga Babi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bien que les histoires diffus\u00e9es sur MTV Shuga Babi soient fictives, les probl\u00e8mes qui y sont abord\u00e9s sont r\u00e9els. Avec ce documentaire, MTV SAF cl\u00f4ture la saison 2 et fait le bilan de sa premi\u00e8re campagne MTV Shuga en Afrique francophone.<br>\u00ab MTV SHUGA BABI DANS LA VRAIE VIE \u00bb SERA DIFFUS\u00c9 LE 1 er DECEMBRE 2021 A 19.45 SUR LA RTI 2 ET LE 3 DECEMBRE 2021 LA CHAINE YOUTUBE MTV SHUGA EN FRAN\u00c7AIS.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>La campagne en quelques mots<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">MTV Shuga est un programme t\u00e9l\u00e9vis\u00e9 (destin\u00e9 aux 15-24 ans) \u00e0 succ\u00e8s qui retrace la vie des jeunes en Afrique, produit par MTV SAF. La s\u00e9rie relate des histoires frappantes, contenant des messages sur la sant\u00e9 sexuelle en vue d\u2019influer positivement sur les attitudes et les comportements des t\u00e9l\u00e9spectateurs. MTV Shuga Babi est la premi\u00e8re version de la s\u00e9rie adapt\u00e9e au public de l\u2019Afrique francophone. Lanc\u00e9e \u00e0 Abidjan en mai 2019, les deux saisons ont \u00e9t\u00e9 produites avec l\u2019appui financier et le soutien d\u2019Unitaid. La campagne, qui comprend aussi une s\u00e9rie radio, une bande dessin\u00e9e, du contenu num\u00e9rique ainsi que des \u00e9v\u00e9nements locaux, a tenu toutes ses promesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En effet MTV Shuga Babi en deux saisons, c\u2019est :<br>&#8211; <strong>Une diffusion sur la chaine nationale RTI 2<\/strong>, ainsi que sur les chaines de la TNT, NCI, LIFE TV.<br>La s\u00e9rie a aussi \u00e9t\u00e9 diffus\u00e9e sur la chaine disponible sur le satellite EDAN TV et sur la plateforme ORANGE TV.<br>&#8211; <strong>Pour la saison 1<\/strong> : 1,5 million d&rsquo;impressions, plus de 30 mille likes sur Instagram et environ 36 mille likes sur Facebook et 1,6 million d&rsquo;impressions sur Twitter.<br>&#8211; <strong>Pour la saison 2<\/strong> : 2,6 millions de vues sur toutes les plateformes (Facebook, Twitter, You Tube et Instagram).<br>&#8211; <strong>Plus de 1 000 jeunes<\/strong> ont \u00e9t\u00e9 touch\u00e9s \u00e0 ce jour par l&rsquo;\u00e9ducation par les pairs en C\u00f4te d\u2019Ivoire (les activit\u00e9s sont toujours en cours).<br>Pour rappel, les r\u00e9sultats de la saison 2 ont \u00e9t\u00e9 obtenus dans le contexte de la pand\u00e9mie de COVID19. En effet, la pand\u00e9mie et les fermetures associ\u00e9es ont eu un impact significatif sur de multiples activit\u00e9s du projet. Cependant, en organisant plusieurs activit\u00e9s en ligne (comme les sessions d&rsquo;\u00e9ducation par les pairs et les auditions publiques) et en ajustant les calendriers, les \u00e9ch\u00e9ances ont pu \u00eatre respect\u00e9es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab\u00a0<em>Ce documentaire est une belle conclusion \u00e0 pr\u00e8s de 3 ans de campagne active en C\u00f4te d&rsquo;Ivoire sur des questions essentielles pour la jeunesse. Au travers de ses diff\u00e9rents contenus de sensibilisation, de sa collaboration avec le PLNS, avec la ligne Infosida ou encore avec les diff\u00e9rentes organisations qui ont d\u00e9ploy\u00e9 des agents de changement sur le terrain, la Fondation MTV Staying Alive a d\u00e9montr\u00e9 son engagement dans le combat contre le VIH et les violences, ainsi que son plaidoyer pour la tol\u00e9rance.<\/em>\u00a0\u00bb Paola Audrey NDENGUE, responsable marketing et partenariats<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Quel est l\u2019avenir de MTV Shuga Babi ?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2022, les activit\u00e9s comme l\u2019\u00e9ducation des pairs et le digital se poursuivront. Aussi, les r\u00e9sultats de l\u2019\u00e9valuation faite par la London School of Hygiene and Tropical Medicine (LSHTM), qui doit mesurer l\u2019impact de la campagne en C\u00f4te d\u2019Ivoire seront pr\u00e9sent\u00e9s. Ainsi, en fonction de ces r\u00e9sultats, qui ont \u00e9t\u00e9 tr\u00e8s positifs en Afrique du Sud auparavant, des arbitrages pourront \u00eatre effectu\u00e9s. Ce qui pourrait permettre d\u2019envisager une \u00e9ventuelle troisi\u00e8me saison en C\u00f4te d\u2019Ivoire ou dans la zone Afrique francophone de mani\u00e8re g\u00e9n\u00e9rale. Pour plus d\u2019informations, visitez le site web et les diff\u00e9rents comptes sur Facebook, Twitter et Instagram.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A l\u2019occasion de La Journ\u00e9e mondiale de lutte contre le Sida, la Fondation MTV Staying Alive (MTV SAF) pr\u00e9sente \u00ab MTV Shuga Babi dans la vraie vie \u00bb. Carole Ciss\u00e9 (Emlys), Prestige KU\u00c9 (Gr\u00e2ce) R\u00e9my Adan (Mat\u00e9o) et Abraham Jackson (Ange Alex), sont all\u00e9s \u00e0 la rencontre de jeunes comme qui, comme leurs personnages, vivent &hellip;<\/p>\n","protected":false},"author":46,"featured_media":305212,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4203,177317,1233],"tags":[194819,157126],"class_list":["post-305202","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cinema-2","category-communiques","category-culture","tag-diffussion","tag-mtv-shuga-babi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cin\u00e9ma \/ Diffusion de &quot;MTV SHUGA BABI DANS LA VRAIE VIE&quot; ce 1er d\u00e9cembre - AfrikMag<\/title>\n<meta name=\"description\" content=\"A l\u2019occasion de La Journ\u00e9e 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