{"id":294368,"date":"2021-09-23T12:23:38","date_gmt":"2021-09-23T12:23:38","guid":{"rendered":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/?p=294368"},"modified":"2021-09-23T13:16:07","modified_gmt":"2021-09-23T13:16:07","slug":"cote-divoire-mes-premiers-planete-jaime-lire-un-nouveau-bijou-de-bayard-afrique","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/cote-divoire-mes-premiers-planete-jaime-lire-un-nouveau-bijou-de-bayard-afrique\/","title":{"rendered":"C\u00f4te d&rsquo;Ivoire\/ \u00ab\u00a0Mes premiers plan\u00e8te j&rsquo;aime lire\u00a0\u00bb, un nouveau bijou de Bayard Afrique"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A l&rsquo;occasion de la rentr\u00e9e des classes, la maison de presse Bayard Afrique, a proc\u00e9d\u00e9 \u00e0 la pr\u00e9sentation de nouveaut\u00e9s \u00e9ditoriales, lors d&rsquo;une conf\u00e9rence de presse, le mercredi 22 septembre 2021, dans ses locaux, sis \u00e0 Cocody.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;objectif \u00e9tant de faire aimer la lecture aux enfants, Bayard Afrique offre \u00e0 la jeunesse et plus pr\u00e9cis\u00e9ment aux enfants, \u00e0 leurs parents et leurs enseignants des contenus \u00e9ducatifs intelligents, joyeux et beaux. Selon un rapport de la Banque mondiale, 53% des enfants d&rsquo;Afrique de l&rsquo;Ouest et Centrale sont incapables de lire et comprendre un texte simple en fin de cycle primaire. C&rsquo;est dans cette optique que la maison de presse, Bayard Afrique, a innov\u00e9 en mettant \u00e0 la disposition des enfants de 1 \u00e0 5 ans et \u00e0 leurs familles, un nouveau magazine d\u00e9nomm\u00e9 \u00ab\u00a0Mes premiers plan\u00e8te j&rsquo;aime lire\u00a0\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour Laure Bledou, directrice \u00e9ditorial et marketing de Bayard Afrique, la lecture est tr\u00e8s n\u00e9cessaire \u00e0 cette tranche d&rsquo;\u00e2ge. Ce magazine vise donc \u00e0 permettre aux enfants de d\u00e9velopper l&rsquo;imaginaire, stimuler la capacit\u00e9 de concentration et permettre le d\u00e9veloppement du langage et l&rsquo;am\u00e9lioration de la prononciation. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca.jpg\"><img  title=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-1024x575.jpg\"  alt=\"C\u00f4te d&#039;Ivoire\/ &quot;Mes premiers plan\u00e8te j&#039;aime lire&quot;, un nouveau bijou de Bayard Afrique\"  class=\"wp-image-294576\" srcset=\"https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-1024x575.jpg 1024w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-300x168.jpg 300w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-768x431.jpg 768w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-1536x862.jpg 1536w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca-390x220.jpg 390w, https:\/\/www.afrikmag.com\/wp-content\/uploads\/2021\/09\/80154835-5906-4556-9317-1f3cd5d93fca.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Laure Bl\u00e9dou, Directrice Editorial et marketing<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab\u00a0<em>Le magazine \u00ab\u00a0Mes premiers plan\u00e8te j&rsquo;aime lire\u00a0\u00bb est un trimestriel dont le premier num\u00e9ro vient de sortir dans ce mois de septembre, nous somme tr\u00e8s fiers de ce petit b\u00e9b\u00e9\u00a0\u00bb<\/em>, a-t-elle exprim\u00e9 avant de rassurer que le prochain num\u00e9ro sortirait en d\u00e9cembre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ce nouveau magazine se compose de plusieurs rubriques. Il y a entre autre le sommaire, la grande histoire, la petite le\u00e7on, le petit monde, la comptine, les jeux, la lecture \u00e0 deux et une page destin\u00e9e aux parents dans laquelle des conseils et astuces leur sont donn\u00e9s pour un meilleur encadrement de leurs enfants. Hormis ce nouveau magazine, le magazine mensuel destin\u00e9 aux enfants de 5 \u00e0 10 ans, \u00ab\u00a0Plan\u00e8te j&rsquo;aime lire\u00a0\u00bb, a d\u00e9sormais un format plus grand que celui des ann\u00e9es ant\u00e9rieures mais conserve ses fondamentaux.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour rendre la lecture plus accessible, la r\u00e9daction a pris la peine d&rsquo;adapter la narration des histoires, la typographie et l&rsquo;iconographie aux besoins des enfants. Sa r\u00e9daction est donc assur\u00e9e par des professionnels que sont des auteurs, des illustrateurs, des experts et orthophonistes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Quant au processus de commercialisation, Bayard Afrique propose ses produits dans 30 points de vente. Ce sont entre autres les supermarch\u00e9s, les stations service, les librairies et points partenaires en C\u00f4te d&rsquo;Ivoire et dans la sous-r\u00e9gion. Il est aussi possible de se procurer les produits de Bayard Afrique via un abonnement annuel qui permet aux parents de recevoir des astuces pour mieux accompagner les enfants.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bayard Afrique est une maison de presse install\u00e9e en C\u00f4te d&rsquo;Ivoire depuis 5 ans. Elle offre des magazines d\u00e9di\u00e9s aux enfants dans plusieurs pays de la sous-r\u00e9gion comme le Burkina Faso, le Mali, le S\u00e9n\u00e9gal, le Cameroun, le Togo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A l&rsquo;occasion de la rentr\u00e9e des classes, la maison de presse Bayard Afrique, a proc\u00e9d\u00e9 \u00e0 la pr\u00e9sentation de nouveaut\u00e9s \u00e9ditoriales, lors d&rsquo;une conf\u00e9rence de presse, le mercredi 22 septembre 2021, dans ses locaux, sis \u00e0 Cocody. L&rsquo;objectif \u00e9tant de faire aimer la lecture aux enfants, Bayard Afrique offre \u00e0 la jeunesse et plus pr\u00e9cis\u00e9ment &hellip;<\/p>\n","protected":false},"author":117,"featured_media":294575,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8762,7020],"tags":[193817,897,8655,193820,193816],"class_list":["post-294368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-civ","category-societe","tag-bayard-afrique","tag-enfants","tag-lecture","tag-maison-de-presse","tag-nouveautes-editoriales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f4te d&#039;Ivoire\/ &quot;Mes premiers plan\u00e8te j&#039;aime lire&quot;, un nouveau bijou de Bayard Afrique<\/title>\n<meta name=\"description\" content=\"A l&#039;occasion de la rentr\u00e9e des classes, la 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