{"id":181562,"date":"2019-12-05T11:39:52","date_gmt":"2019-12-05T11:39:52","guid":{"rendered":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/?p=181562"},"modified":"2019-12-05T17:02:31","modified_gmt":"2019-12-05T17:02:31","slug":"football-le-rwanda-nouveau-sponsor-du-paris-saint-germain","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/football-le-rwanda-nouveau-sponsor-du-paris-saint-germain\/","title":{"rendered":"Football : le Rwanda, nouveau sponsor du Paris Saint-Germain"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Le pays de Paul Kagame est le nouveau sponsor du club fran\u00e7ais Paris Saint Germain. C\u2019est le mercredi 4 d\u00e9cembre 2019, le club parisien a d\u00e9voil\u00e9 ce partenariat de trois ans avec le Rwanda sans pr\u00e9ciser le montant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A la saison prochaine, le Parc des Princes sera aux\ncouleurs du logo \u00ab&nbsp;Visit Rwanda&nbsp;\u00bb, un slogan qui permettra d\u2019attirer\ndes touristes dans le pays situ\u00e9 \u00e0 l\u2019est de l\u2019Afrique. Le slogan sera aussi affich\u00e9\nsur la manche du maillot de match de l&rsquo;\u00e9quipe f\u00e9minine du club. Le contrat\npr\u00e9voit aussi la visite de joueurs du club pour faire la promotion du tourisme\nlocal, r\u00e9put\u00e9 notamment pour ses gorilles, ses grands lacs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En mai 2018, le Rwanda avait d\u00e9j\u00e0 sign\u00e9 un accord de ce\ntype avec Arsenal, estim\u00e9 \u00e0 pr\u00e8s de 40 millions de dollars. Ce partenariat avec\nle Rwanda ne remplace pas celui avec le Qatar, propri\u00e9taire du club. Cette fois\nencore, le but de l\u2019op\u00e9ration est de promouvoir le tourisme et les produits\nrwandais. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;image du Rwanda, dirig\u00e9 depuis 2000 par Paul Kagam\u00e9,\nreste intimement li\u00e9e au g\u00e9nocide qui a frapp\u00e9 le pays en 1994 et co\u00fbt\u00e9 la vie\n\u00e0 au moins 800 000 personnes. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le pays essaie de repartir sur de nouvelles bases en\nchangeant cette image du g\u00e9nocide en mettant en avant les atouts qui hissent le\nRwanda parmi les pays en voie de d\u00e9veloppement. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le Rwanda Development Board, l\u2019agence gouvernementale\nderri\u00e8re ce partenariat, compte sur la notori\u00e9t\u00e9 des joueurs du PSG, qui seront\ninvit\u00e9s au Rwanda, pour faire la promotion des sites touristiques du pays. L\u2019ann\u00e9e\nderni\u00e8re le pays de Paul Kagame a accueilli 1,7 million de visiteurs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le pays de Paul Kagame est le nouveau sponsor du club fran\u00e7ais Paris Saint Germain. C\u2019est le mercredi 4 d\u00e9cembre 2019, le club parisien a d\u00e9voil\u00e9 ce partenariat de trois ans avec le Rwanda sans pr\u00e9ciser le montant. A la saison prochaine, le Parc des Princes sera aux couleurs du logo \u00ab&nbsp;Visit Rwanda&nbsp;\u00bb, un slogan &hellip;<\/p>\n","protected":false},"author":98,"featured_media":181567,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,156610,156547],"tags":[11,19139,2824,1657],"class_list":["post-181562","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-afrique","category-football","category-rwanda","tag-football","tag-partenariat","tag-psg","tag-rwanda"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Football : le Rwanda, nouveau sponsor du Paris Saint-Germain<\/title>\n<meta name=\"description\" content=\"Le pays Paul Kagame est le nouveau sponsor du club fran\u00e7ais Paris Saint Germain. 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