{"id":145915,"date":"2019-03-04T16:15:07","date_gmt":"2019-03-04T16:15:07","guid":{"rendered":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/?p=145915"},"modified":"2019-08-27T09:29:23","modified_gmt":"2019-08-27T09:29:23","slug":"la-face-cachee-de-lafrique-une-industrie-des-jeux-video-en-pleine-emergence","status":"publish","type":"post","link":"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/la-face-cachee-de-lafrique-une-industrie-des-jeux-video-en-pleine-emergence\/","title":{"rendered":"La face cach\u00e9e de l\u2019Afrique : une industrie des jeux vid\u00e9o en pleine \u00e9mergence"},"content":{"rendered":"

Alors que le march\u00e9 des jeux vid\u00e9o a g\u00e9n\u00e9r\u00e9 pr\u00e8s de 120 milliards de dollars en 2017, on estime qu\u2019il pourrait atteindre jusqu\u2019\u00e0 235 milliards d\u2019ici 2022. Toujours est-il que pour l\u2019instant, l\u2019Afrique ne repr\u00e9sente que 1% de cette industrie. Les choses pourraient n\u00e9anmoins bient\u00f4t changer puisque le march\u00e9 des jeux vid\u00e9o se dynamise petit \u00e0 petit sur le continent africain.<\/p>\n

Les jeux mobiles\u00a0: un acc\u00e8s plus facile<\/h3>\n

Comme les consoles et les ordinateurs sont encore beaucoup trop chers<\/a>\u00a0pour la majorit\u00e9 des Africains, ces derniers se tournent le plus souvent vers les jeux mobiles. En effet, de nombreux d\u00e9veloppeurs con\u00e7oivent d\u00e9sormais des applications qui peuvent \u00eatre utilis\u00e9es sur portable pour r\u00e9pondre \u00e0 la demande croissante des consommateurs africains. Cette tendance est notamment tr\u00e8s pr\u00e9sente dans la niche des casinos en ligne. Pour se faire conna\u00eetre, ces sites web offrent des promotions \u00e0 leurs nouveaux utilisateurs. \u00c0 titre d\u2019exemple, le Casino LeoVegas accorde des tours gratuits \u00e0 ces clients, et ce, sans qu\u2019ils aient besoin de faire un d\u00e9p\u00f4t initial. Notons qu\u2019il existe des plateformes sp\u00e9cialis\u00e9es qui permettent de faire une comparaison facile<\/a> entre les diff\u00e9rents casinos en ligne pour trouver les meilleurs bonus. Par cons\u00e9quent, il est pr\u00e9f\u00e9rable d\u2019effectuer des recherches exhaustives avant de choisir un casino en ligne.<\/p>\n

 <\/p>\n

L\u2019\u00e9mergence de\u00a0jeux locaux<\/h3>\n

\u00c0 l\u2019heure actuelle, de nombreuses soci\u00e9t\u00e9s de production de jeux vid\u00e9o \u00e9mergent aux quatre coins de l\u2019Afrique. Certains d\u2019entre eux ont connu un succ\u00e8s international gr\u00e2ce \u00e0 leurs cr\u00e9ations. C\u2019est le cas de l\u2019entreprise camerounaise Kiro\u2019o qui a connu un grand succ\u00e8s avec le jeu d\u2019aventure Aurion. Bien que leurs moyens restent limit\u00e9s, il y aurait tout de m\u00eame pr\u00e8s de 300 studios<\/a> dispers\u00e9s sur le continent. Des entreprises ont m\u00eame fait leur apparition en Centrafrique et \u00e0 Madagascar. Selon Sidick Bakayoko, cr\u00e9ateur de la soci\u00e9t\u00e9 ivoirienne Paradise Game, les concepteurs de jeux vid\u00e9o doivent mettre l\u2019accent sur la richesse culturelle de leurs pays afin de se d\u00e9marquer de leurs concurrents am\u00e9ricains et asiatiques. Ce constat est d\u2019ailleurs corrobor\u00e9 par les propos de l\u2019analyste Thierry Barbaut. \u00ab Si on veut d\u00e9velopper un jeu, en \u00e9tant Ubisoft par exemple, sans conna\u00eetre la culture africaine, c’est quasiment impossible \u00bb, a-t-il d\u00e9j\u00e0 d\u00e9clar\u00e9 dans une entrevue accord\u00e9e au m\u00e9dia Sputnik.<\/p>\n

 <\/p>\n

Des rassemblements pour attirer les foules<\/h3>\n
\"La<\/a>
Source : Compte @ParadiseGame.net sur Facebook<\/a><\/figcaption><\/figure>\n

Plusieurs \u00e9v\u00e9nements visant \u00e0 faire la promotion des jeux vid\u00e9o sont d\u00e9sormais organis\u00e9s en Afrique, comme en t\u00e9moigne la tenue de la deuxi\u00e8me \u00e9dition du Festival de l\u2019\u00e9lectronique et du jeu vid\u00e9o d\u2019Abidjan (FEJA) ayant eu lieu du 23 au 25 novembre dernier. En plus de permettre \u00e0 des jeunes de participer \u00e0 un tournoi de jeux vid\u00e9o, ce festival avait comme objectif d\u2019expliquer aux int\u00e9ress\u00e9s comment cette industrie fonctionne. En organisant l\u2019\u00e9v\u00e9nement, l\u2019entreprise Paradise Game voulait \u00e9duquer la population sur les m\u00e9tiers auxquels toute personne ambitieuse peut aspirer.<\/p>\n

En somme, l\u2019Afrique est un terreau fertile pour les d\u00e9veloppeurs de jeux vid\u00e9o qui sont \u00e0 la recherche d\u2019un grand potentiel de croissance. Alors que l\u2019industrie est \u00e0 ce jour principalement domin\u00e9e par l\u2019\u00c9gypte, l\u2019Afrique du Sud, le Maroc, le Nig\u00e9ria et l\u2019Alg\u00e9rie, d\u2019autres pays comme le Cameroun commencent \u00e0 s\u2019imposer comme des acteurs de premier plan.<\/p>\n","protected":false},"excerpt":{"rendered":"

Alors que le march\u00e9 des jeux vid\u00e9o a g\u00e9n\u00e9r\u00e9 pr\u00e8s de 120 milliards de dollars en 2017, on estime qu\u2019il pourrait atteindre jusqu\u2019\u00e0 235 milliards d\u2019ici 2022. Toujours est-il que pour l\u2019instant, l\u2019Afrique ne repr\u00e9sente que 1% de cette industrie. Les choses pourraient n\u00e9anmoins bient\u00f4t changer puisque le march\u00e9 des jeux vid\u00e9o se dynamise petit …<\/p>\n","protected":false},"author":67,"featured_media":145917,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10884,6100],"tags":[73605,7471,117143,6102],"class_list":["post-145915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-clients","category-technologie","tag-emergence","tag-industrie","tag-jeux-video","tag-technologie"],"yoast_head":"\nLa face cach\u00e9e de l\u2019Afrique : une industrie des jeux vid\u00e9o en pleine \u00e9mergence - AfrikMag<\/title>\n<meta name=\"description\" content=\"Alors que le march\u00e9 des jeux vid\u00e9o a g\u00e9n\u00e9r\u00e9 pr\u00e8s de 120 milliards de dollars en 2017, on estime qu\u2019il pourrait atteindre jusqu\u2019\u00e0 235 milliards d\u2019ici 2022.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/afrikmag.com\/var\/www\/vhosts\/afrikmag.compublic_html\/la-face-cachee-de-lafrique-une-industrie-des-jeux-video-en-pleine-emergence\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La face cach\u00e9e de l\u2019Afrique : une industrie des jeux vid\u00e9o en pleine \u00e9mergence - 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